Jeder kann mitmachen und man hat gute Chancen, dass die eigene Frage mit aufgenommen wird.

Web Analytics TV with Avinash & Nick

Folge 15 -

• (0:27) How you can see the top landing page report by keyword.
• (1:22) Calculating Avg Time to complete a goal.
• (2:11) The recommended way to do internal campaign tracking.
• (3:17) Creating funnel reports for different user types.
• (5:19) How page title and URL are used in unique pageview calculations.
• (6:40) Why you see google as a referral in Google Analytics.
• (8:25) Can you use GA to track social networking links without link shorteners?
• (9:28) Using canonical URLs to differentiate multiple links on a page.
• (10:52) Calculating bounce rate for AJAX sites.
• (13:34) Getting campaign data into Google Analytics without using URL parameters.
• (14:43) Google Analytics campaign attribution and direct traffic.
• (15:54) Working with Custom Variables in website templates.
• (17:07) Using Ecommerce tracking for tracking conversions.
• (19:02) Is there a way to see data broken down by day of the week?
• (19:48) How tabbed navigation effects funnel abandonment.
• (21:21) How to track various form selections.
• (22:23) Finding Average number of items per order in Google Analytics.

Folge 14 -

• (0:30) Tracking dynamic/variable goal values in Google Analytics
• (1:50) How to determine if async ga.js has loaded for outbound link tracking
• (4:00) How GA tracks sessions/visits with tabbed browsing
• (6:38) Adding event tracking to links without a lot of manual work
• (8:26) Best practices for passing campaign data via custom variables
• (10:15) Is there a way to export data from an old profile to a new one?
• (11:10) Ways to rollup data across accounts for custom dashboards
• (12:20) In page analytics with sites that changes content very quickly
• (13:30) Reasons why AdWords data in the API is a bit behind the other data
• (14:40) Native call tracking with Google Analytics
• (15:47) Why transaction and goal metrics might differ for the same page
• (17:30) Ways to track different links on a page that point to the same destination
• (20:18) Sharing advanced segments and custom reports with others
• (21:12) How to link many AdWords accounts into Google Analytics
• (21:50) Using autotagging to avoid AdWords-GA integration issues
• (22:47) How many visits do you need to determine statistical significance
• (25:10) How to track pay pal with Google Analytics
• (26:20) How reliable are city level metrics in Google Analytics
• (27:53) Good metrics to track the effectiveness of knowledge base articles

Folge 13 -

• (2:35) Combining (A AND B) OR (C AND D) in advanced segments
• (4:03) Is there a way to tell how many people have opted out of being tracked by GA
• (6:18) How does tracking Google Analytics and Urchin work together
• (7:53) How is tabbed browsing tracked in Google Analytics?
• (10:30) Do Website Optimizer A/B tests only track direct traffic?
• (11:27) Are there any survey/voice of customer tools that integrate with GA?
• (12:47) Does the async code execute faster than the traditional snippet?
• (14:40) You can’t track users who have opted out of GA
• (15:13) Why table report filters get removed when you navigate away from a page
• (16:30) Why are there differences between Unique visitor reports? Which to use.
• (18:00) Can Google Analytics track live chat forms?

Folge 12 -

• (1:45) Why does you own site show in the Referring Sites report?
• (3:15) Is there any way to export more than 5 columns in a pivot report?
• (4:15) Getting app integrations migrated to async tracking
• (5:55) Is there a way to grant read-only access to Website Optimizer?
• (6:50) How to cross IDs set in Custom Variables with other GA data
• (8:50) In which report can you find the PPC search terms (not bid terms)?
• (10:20) Tracking links from emails that point to sites not being tracked by GA
• (12:25) Thoughts about optimizing the async code
• (15:15) If a user keeps clicking every 29 minutes, can a session last for 9 days?
• (16:50) What could cause advanced segments on reports to have different totals?
• (18:28) Why should people use other web analytics products when GA is free?
• (20:50) Does GA track transactions in the same session or across session?
• (21:08) How to get the goal funnel data through the API?
• (22:28) What does “other” mean in the traffic sources overview reports?
• (24:18) Is it possible to get segment-able motion charts?
• (25:42) Why do product revenue and transaction revenue show different values?
• (27:36) Where you can find unique visitor data in Google Analytics
• (29:35) Why do advanced segments that match pages return other pages?
• (31:22) Is it possible to export data from one account into another account?
• (33:08) How to link multiple AdWords accounts to one Google Analytics account
• (34:15) How to distinguish website referrals from desktop applications

Folge 11 -

• Google Website Optimizer and the ga.js async tracking code issue
• What is considered Personally Identifiable Information (PII)?
• Teaching Google Analytics the location of your local __utm.gif image
• Implementing ecommerce tracking with multiple currencies
• Goal names in Google Analytics
• Similarities and differences between Visitors and Unique Visitors metrics
• Lovely opportunities for developers to build products using our API
• Reasons why utm_content values show up as (not set)
• Best practices for applying segments to specific pages (cool answer!)
• Implementing ecommerce tracking if you don’t have an order id
• Using advanced filters in the connection speed report
• Why the value “other” shows up in your reports
• Tracking how a visitor finds a site the first time for attribution
• Correlating business data with Google Analytics data

Folge 10 -

• Tracking un-subscriptions with negative values
• Best practices tracking social media
• Sources of keywords outside of Paid Search to help site optimization
• Custom reports sorted by date
• Tracking form validation with Google Analytics
• Why Exit Rate is 0% in the Google Analytics navigation summary report
• Tips to avoid sampling on landing pages
• Configuring Google Analytics to track test and production environments
• Comparing Google Analytics and Webmaster tools
• Best practices for tracking PDF downloads
• Getting the full referring URL in Google Analytics
• Sharing custom reports with advanced segments
• Best way to find keywords from mobile traffic
• Tracking dimensions over time in Google Analytics
• Tracking the impact of interactive TV

Folge 09 -

• How to track each referral source overtime for visitors
• How to share custom segments and reports with other people
• Getting transaction data for only one referral source
• Is there a place to share Google Analytics code snippets and regular expressions?
• Cross domain tracking when users right-click and open in a new window
• How you need to think about Page Speed and Google Analytics
• Using the comparison report with two date ranges (and hypercube space)
• Sending historical or futuristic data into Google Analytics
• Why eCommerce reports do not match an eCommerce backend system
• Tracking commas instead of decimals for revenue in eCommerce
• Tracking pigViews (just watch the video :-)
• Reporting on content consumption (like pageviews) by keywords
• Setting the visible number of rows in reports
• How to normalize keywords to replace underscore with spaces
• Best practices on upgrading to async tracking code
• Best practices to report on cities in a particular state

Folge 08 -

• How to create Advanced Segments for many sites (or other parameters)
• AdSense in $index calculations
• Tracking affiliates in Google Analytics
• Using an Event as a goal like tracking people who watch videos to conversion
• Measuring embedded Flash with Google Analytics
• Should you use two analytics packages like Google Analytics and Urchin?
• Using custom reporting to display landing pages and page titles
• Breaking down paid vs organic search by landing page
• How site overlay currently works and reasons why it could not work
• The difference between unique visitors and absolute unique visitors
• How to get the / and /index.html pages to be the same
• Properly setting up Advanced Segments for time on site

Folge 07 -

• Test your tracking implementation without waiting for the data to appear in reports.
• How GZip compression works for the tracking code.
• Retrieving the value for visitor level customer variables.
• Adding annotations via the API.
• Why do searches from Google Image Search appear as referrals in Google Analytics?
• Why do I see self-referrers to my site (my site referring to itself)?
• How to detect new search engines in Google Analytics?
• Fixing site overlay to not distinguish two links pointing to the same page.
• How to exclude internal users now that _setVar is deprecated.
• Why does (not set) appear as page titles in reports?
• What is the best way to begin with web analytics? How do you focus?
• Why do longer date ranges return different results?
• How can you use the Motion Chart bar graph?
• Best practises for setting up conversion goals for e-commerce sites.

Folge 06 -

• What you can do if you get spammed pageviews in your Analytics Account.
• How to collect ecommerce tracking variables on 3rd party shopping carts.
• Issues with maintaining campaign information with 3rd party shopping carts.
• How do links from competitors show up in your referring sources site?
• How to find Singapore in the Google Analytics map overlay.
• How to see referring URLs in the campaign report.
• How Google Analytics treats conversions from multiple sources in the same visit.
• Why certain referrals like search can have a number of pageviews but 0 visits.
• Computing page influence to conversion and the Google Analytics $Index metric.
• How events effect and sometimes lower the bounce rate.

Folge 05 -

• Tracking online conversions and success for small, local, businesses
• Tracking the number of times a visitor converts in one visit
• How the e-commerce conversion rate can be greater than 100%
• How you can change the duration of Google Analytics campaigns
• How you can differentiate between paid and organic search in Google Analytics
• What is the recommended % balance between branded and category terms
• Why is time spent 0 for visits with 1 page/visit
• Why unique visitor numbers are higher than visits
• How visits and unique pageviews are calculated
• Would survey and qualitative help measure "engagement" ?
• How to best track mailto: links on your site
• What are the best practices for using virtual pageviews, event tracking and custom variables?
• How to see dimensions and metrics by location
• Where to find custom variables reports Google Analytics

Folge 04 -

• Tracking social media referrals in Google Analytics
• Why do I see clicks with 0 visits in Google Analytics keyword reports
• Does sharing data with Google Analytics have an impact on Organic Search rankings?
• How to track Google custom site search engines in Google Analytics
• In keyword reports how to change '+' characters into whitespaces
• How advanced profile filters work
• Best practices for reporting user "engagement"
• What insights can you gain from the content drilldown report
• How can one change the cookie duration of visits
• How does one become excellent at web analytics

Folge 03 -

• How to group referrals from common sources
• How to setup Google Analytics to track multiple web sites and view all the aggregate data in one profile
• Strategies to track websites that support different languages
• The value of using Google Analytics on You Tube partner channels
• Troubleshooting discrepancies in Google Analytics Data
• Best practices for implementing E-commerce tracking for E-commerce sites
• Simplifying customizing the date range in GA
• How to track segments of users who interact with internal referrals/cross sell campaigns
• Tracking Social Media campaigns

Folge 02 -

• Strategies for non-bounced non-converted visitors (Macro vs. Micro conversion)
• Ways to report total number of keywords over time
• Benefits to tracking transactions as conversion goals
• Tracking unique visitors to specific web pages
• Path analysis for keyword reports -- why it's bad and what to do instead
• How Google Analytics can be used on affiliate sites
• How site owners can exclude themselves from being tracked by Google Analytics
• How to properly track sites that reside on different domains but use a shopping cart on a different, common, site (cross domain tracking)

Folge 01 -

• How is bounce rate calculated
• Effect of search bots on data collection
• Finding a benchmarking category for sites that don't fit into any particular benchmark category
• What is the best way to identify landing pages with high bounce rate
• How to find new keywords to improve content performance
• Effects of private browsing and incognito mode on data collection